'Integrative Care for the Future' Conference to Be Held in Amsterdam

Jo Cavallo March 1, 2011, Volume 2, Issue 4

Over 400 oncologists and experts in the fields of economics, education, public health policy, and health insurance as well as representatives from patient organizations from around the world are gathering in Amsterdam, March 11-12, to participate in the First International Conference on Integrative Care for the Future. The purpose of the international meeting is to raise awareness of the increase in evidence-based research in complementary therapies to remedy the side effects associated with cancer and cancer treatments and dispel the confusion surrounding integrative medicine.

Meeting Rationale

Barrie Cassileth, PhD"One major reason we're having this conference is that increasing evidence supports integrative oncology's important role in cancer patients' lives from diagnosis through survivorship to end-of-life care," said Barrie Cassileth, PhD, Chief of the Integrative Medicine Service at Memorial Sloan-Kettering Cancer Center in New York and conference Chair.

"The second primary reason is to hammer home the distinction between evidence-based complementary therapies and 'alternatives,' an unfortunate conflation perpetuated by the problematic acronym CAM (complementary and alternative medicine), which puts together two unrelated approaches," Dr. Cassileth added. "Helpful adjunctive complementary therapies bear no relationship to bogus alternative treatments. We need to start using a more accurate term that describes what we and others are doing: integrative medicine or integrative oncology, not CAM."

Combating Quackery

Cancer quackery, which relies on false claims to sell alternative cancer cures, is big business, not just in the United States-Dr. Cassileth quoted estimates at over $40 billion-but in Europe, Australia, and in other countries as well. How to put cancer quackery out of business while making beneficial evidenced-based complementary therapies more accessible to patients is one of the topics on the conference agenda.

"The fact is we don't know what is going on around the world in terms of regulatory activity. In some countries, the term 'integrative medicine' has been hijacked by those promoting quackery, creating confusion among patients and medical professionals alike," said Dr. Cassileth. "We need to know what's happening in other countries and how governments and medical organizations are responding to the problem. The role of evidence-based, adjunctive integrative medicine is an essential component of today's cancer care. We must attend to enduring physical and emotional symptoms caused by successful cancer treatments. That is what integrative medicine is about. It also can bring down health-care costs."

Integrative medicine encompasses a vast array of approaches, including massage therapy, meditation, acupuncture, nutritional and herbal counseling, yoga, qigong, and physical fitness regimens.

Conference Agenda

The first day of the conference features a roundtable symposium on the status of integrative oncology in various parts of the world, with participants from the United States, Canada, South America, Asia, Europe, and the Middle East. On Saturday, March 12, a plenary session on the current state of integrative oncology internationally will take place, with discussions ranging from the role of acupuncture in modern cancer care to bringing evidence-based therapies into modern cancer care.

The conference is sponsored by Integrative Care for the Future, an international organization dedicated to supporting the scientific investigation of complementary therapies for cancer care. For more information about the First International Conference on Integrative Care for the Future and to register for the event, go to Integrativecareftfuture.org. ■

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